Privacy policy

PRIVACY STATEMENT: Schönberg Music Entertainment Germany GmbH

DATE: AUGUST 23RD, 2020

Welcome to the Anikeekina.com website

We, at Anikeekina.com, are committed to protecting and respecting your privacy. This notice contains important information about Anikeekina.com and how your personal data is processed. For all other information about our services, please refer to our Terms and Conditions.

If you would like more information about how we collect, use and store your personal data, you can contact us at any time by emailing onlineservice@anikeekina.com or by writing to the Privacy Team at Schönberg Music Entertainment Germany GmbH, Am Kaiserkai 69, 20457 Hamburg, Germany.

ABOUT US

The Anikeekina.com website is owned and operated by Schönberg Music Entertainment Germany GmbH. Schönberg Music Entertainment Germany GmbH (referred to herein as "we", "our", "us"). The term "our online services" refers to anikeekina.com, anike-ekina.de, our mobile and tablet applications, our pages on third-party social media platforms such as Instagram, Facebook, YouTube, Twitter, Google+, and any other websites or apps that we own or operate from time to time. When you use any of our Services, we refer to you in this Privacy Policy by the terms "user", "visitor", "you", "your".

For the purposes of the General Data Protection Regulation (the "GDPR"), the data controller for all personal data we hold about you is Schönberg Music Entertainment Germany GmbH, Am Kaiserkai 69, 20457 Hamburg, Germany.

WHAT PERSONAL DATA DO WE COLLECT AND WHY?

We collect your personal data when you place an order, call our customer service team, sign up for our marketing communications, browse our website or use the other services offered by our website (www.anikeekina.com). The data we collect includes information you provide to us, such as your first and last name and your shipping and billing addresses. We also collect data about your shopping habits and about the pages and products you have accessed through your use of the Site. We use this information to:

- Take your orders, process your payments and deliver the items you have purchased;

- Provide you with any additional services you have requested, such as our marketing communications;

- Provide you with access to services reserved for registered users, such as wish lists and product notifications;

- Provide you with help and support from our customer service team;

- To personalise your visit to the website and ensure that the content on our website is presented in the most effective way for you and your computer.

Under the law, we must have a valid legal basis for processing your data.

In most cases, we process your data because we have a contract with you, for example to deliver your purchases, or to provide you with other services you have requested. We also use your personal data to send you sales and marketing communications that we think may be of interest to you, where we have received your explicit consent for this activity or where you are an existing customer and we have a legitimate interest in contacting you. You can opt out of receiving our sales and marketing communications at any time.

WHO WILL PROCESS YOUR DATA?

Your personal data will be processed by Schönberg Music Entertainment Germany GmbH and Schönberg 360° Group as data controller and may also be processed by other group companies acting on our behalf.

We may also use the services of external suppliers to fulfill our business needs and may share your data with these suppliers. These suppliers have been selected following a rigorous assessment process and for their safety, reliability and competence. They will only process your data in accordance with our instructions. Some of these suppliers and some group companies may be based in non-EU countries. In this case, the transfer of your personal data to these countries will be carried out in compliance with the legal safeguards.

HOW LONG DO WE KEEP YOUR DATA?

We will not keep your personal data for longer than is necessary to fulfil the purposes for which you provided it, unless the law allows or requires us to keep it for longer. The retention period will vary depending on the purpose of the processing. For example, data collected during your purchase of goods on www.anikeekina.com will be retained in accordance with local tax laws, while data used to send you our marketing communications will be retained until you unsubscribe.

WHAT RIGHTS DO YOU HAVE IN RELATION TO YOUR PERSONAL DATA?

Under the law, you have the right to:

- To know which of your personal data we process, where that data came from and how we use it;

- To ask us to update, correct or amend the data we hold about you;

- withdraw your consent to processing for a particular purpose;

- request us to erase and remove your data from our systems;

- restrict or oppose the processing of your data by us;

- request us to provide you with the personal data we hold about you in an easily readable electronic form or to transfer that data directly to a third party nominated by you.

You may exercise these rights at any time by emailing onlineservice@anikeekina.com or writing to the Privacy Team at Schönberg Music Entertainment Germany GmbH, Am Kaiserkai 69, 20457 Hamburg, Germany.

If you believe that the processing of your personal data has been carried out unlawfully, you may lodge a complaint with the supervisory authority responsible for personal data protection compliance.

This Privacy Policy may be amended and supplemented from time to time. Where possible, we will notify you of changes, but please check the content regularly yourself. The date of creation and version number are indicated at the beginning of the notice.

1. who is the data controller?

Under the Data Protection Act, the Data Controller is responsible for ensuring that your data is kept secure, that you are given accurate information about how your data is used and that your rights in relation to your data are respected.

The anikeekina.com website is owned and operated by Schönberg Music Entertainment Germany GmbH. For the purposes of the Data Protection Act and the General Data Protection Regulation (the "GDPR"), the data controllers of any personal data we hold about you are Schönberg Music Entertainment Germany GmbH (referred to here as "we", "our", "us"), which is part of Schönberg 360° Group. When we use the term "our group", it means us and our subsidiaries, our ultimate holding company and its subsidiaries (or any of them).

2 What personal data do we collect?

We only collect and process the data that is necessary to provide you with our services. We collect the following data when you browse or shop on www.anikeekina.com:

(a) We process the personal data necessary to process and ship your order, such as name, billing address, shipping address, payment details, mobile phone number, telephone number and email address. We collect your email address to send you a confirmation of your order; we collect your phone number so that we can contact you if there are any problems with the order.

b) We collect your email address when you register to receive the newsletter.

c) When you sign up for an anikeekina.com account, we collect your name, email address, password, country and other information about your marketing preferences.

d) If you contact our customer service team, we may collect additional data to help us with questions about your order, delivery, payments, marketing, the website or other issues.

e) We collect and process data about your browsing behaviour on www.anikeekina.com, including the pages you visit and how you interact with those pages. If you have registered an account, we collect browsing data about your access to relevant areas of the website.

f) If you are a customer of www.anikeekina.com or if you have given us your consent, we collect and process your personal data for direct marketing activities.

g) If you provide us with data of another person - for example, if you buy a product to be delivered to a friend or as a gift - we collect and process the personal data necessary to process the transaction, such as name, delivery address and other contact details of your friend.

If you receive an item as a gift, we will only process your data to fulfil the gift request and our contractual obligations.

h) If you call our customer service team, your call will be recorded for training and fraud prevention purposes.

3) How do we use the personal data we collect?

We collect and process your personal data for the following purposes:

a) When you purchase a product from www.anikeekina.com, we ask you for the personal data we need to fulfil our contract with you, including accepting payments, any anti-fraud checks if you choose to pay by credit/debit card, invoicing, shipping and delivery of the product and any returns processing.

b) When you visit www.anikeekina.com, we collect only as little of your personal information as is necessary to provide you with the services of the website, such as placing and keeping items in your shopping basket.

c) When you visit www.anikeekina.com, we will use some data about your use of the website to help us improve the website and promote our website advertising. This includes data about how you arrived at the website, the date and time of your visits, products you viewed or searched for, page response times, download errors, length of your visits to specific pages, page interaction data (e.g. scrolling, clicks and mouse-overs) and methods you use to navigate away from the site.

d) We also collect data about your use of www.anikeekina.com using cookies. For more information about how we use cookies and how you can disable cookies, please see our Cookie Policy.

e) If you register on www.anikeekina.com, we will collect the necessary data to recognise you when you visit again and to send you service registration offers, such as creating a wish list or subscribing to emails. If you no longer wish to receive these emails, you can unsubscribe at any time using the link at the bottom of the email or by contacting our customer service team.

f) When you sign up for our marketing communications, we will ask you for your email address. If you do not wish to receive these emails, you can unsubscribe at any time by clicking on the link at the bottom of the email or by contacting our customer service team.

g) If you have made a purchase on www.anikeekina.com, we will use the personal information we hold about you, including your purchase history, to contact you about products and services that may be of interest to you. This contact is usually by email, but in certain circumstances we may contact you by other methods, for example we might call you if an item we know you would like to buy is back in stock. If you do not wish to be contacted in this way, you can unsubscribe at any time using the link at the bottom of the email or update your contact preferences on www.anikeekina.com or contact our customer service team.

h) We analyse contact details, purchase history, web browsing data and lifestyle data to tailor our marketing communications, website presentation and internet advertising to your preferences. For example, if you have viewed or purchased a particular model of shoe, we may send you an email to tell you that they are now available for sale as part of our internet advertising or display similar products.

i) If you contact our customer service team, we will use the personal data we collect about you to respond to your enquiries or information.

4. on what legal basis do we process your personal data?

Under the law, we must have a valid reason for using your personal data and we must not collect, hold or use data about you that is incompatible with that reason. There are four valid reasons for using your personal data:

I. We need most of the data we collect in order to fulfil or complete our contract with you, for example, if you provide your billing and email address when purchasing an item on www.anikeekina.com, so that we can process your payment and send you an order confirmation.

II. in certain circumstances, we may ask for your permission or consent to use your personal information, for example, if we would like to send you marketing communications by email about items we think may interest you. If you have given us your consent to use your personal data, you can withdraw this consent at any time.

III. we may also have a legitimate interest in using your personal data, for example, to ensure that the content of our website is presented to you and your device as effectively as possible, or to ensure that our marketing communications are relevant to your interests. If this is our reason for using your data, we need to ensure that our interests do not override yours and you have the right to object to this use of your data.

IV. finally, we may need to use your data to comply with a legal obligation or to protect your interests, for example, to share it with other specialist organisations for the purposes of fraud detection and credit risk mitigation, and to retain financial data on a long-term basis to comply with our legal obligations.

The legal basis for each type of use of your personal data is as follows:

Our use of your data	Our legal basis for processing your data
a) When you purchase a product from www.anikeekina.com, we ask you for the personal data we need to fulfil our contract with you, including the acceptance of payments, any anti-fraud checks if you choose to pay by credit/debit card, invoicing, shipping and delivery of the product and any returns handling,b) When you visit www.anikeekina.com, we collect all personal data necessary to provide you with the services of the website, such as placing and storing items in your shopping basket.	1. the provision of your personal data for these data for these activities is a contractual obligation. You are free to provide or not to provide your data, but in the absence of the requested data requested, it will not be possible to conclude the contract or carry out your requests. or execute your requests. This means that you will still be able to browse www.anikeekina.com but you will not be able to purchase products and use the services on our website, such as the such as the wish list, cannot be used. 2. if you shop at www.anikeekina.com we are obliged to use your personal data to fulfil our legal obligations in accordance with the our legal obligations in accordance with applicable tax and other and other legal requirements.,You are free to shop with us or not, but if you do make a purchase but if you do make a purchase, this use of your data is necessary to comply with our legal obligations. necessary to comply with our legal obligations. 3. if you make a purchase from www.anikeekina.com, we will use some of your personal data to carry out Fraud prevention measures: We have a legitimate interest in to carry out these measures in order to prevent and pursue fraudulent activities. track fraudulent activity.
b) When you visit www.anikeekina.com, we collect all personal data necessary to provide you with the services of the website, such as placing and storing items in your shopping basket.	The use of your data is necessary for our legitimate interest in the proper administration of the services we provide to you.
c) When you visit www.anikeekina.com, we will use some data about your use of the website to improve the website and to help us promote the website. This includes data about how you arrived at the website, the date and time of your visits, products you viewed or searched for, page response times, download errors, length of your visits to particular pages, page interaction data (e.g. scrolling, clicks and mouse-overs), and methods by which you navigate away from the site.	The use of your information is necessary for our legitimate interest in properly administering the services we provide to you.
d) We also collect information about your use of www.anikeekina.com using cookies. For more information about how we use cookies and how you can disable cookies, please see our Cookie Policy.	You have given your consent to the use of, cookies via the cookie banner that appears on the website. You, can choose which cookies you wish to accept via our cookie policy. Some cookies are necessary to ensure that the service we provide to you is managed correctly, for example to keep items in your shopping cart.
e) If you log on to www.anikeekina.com,registrieren, we will collect the necessary data to recognise you when you visit us again and to send you offers to register for services such as creating a wish list or subscribing to emails. If you no longer wish to receive these e-mails, you can unsubscribe at any time by clicking on the link at the bottom of the e-mail or by contacting our customer service.	The provision of your personal data for these activities is a contractual obligation. You are free to provide your data or not, but in the absence of the requested data, it will not be possible to conclude or execute the contract and your requests. This means that you will still be able to browse www.anikeekina.com, but you will not be able to use any of the services on our website, such as the wish list or notifications of new product arrivals.
f) When you sign up for our marketing communications, we ask for your email address to enable us to deliver our marketing communications. If you do not wish to receive these emails, you can unsubscribe at any time using the link at the bottom of the email or by contacting our customer service.	You have given your consent and asked us to send you our marketing communications.
g) If you have made a purchase from www.anikeekina.com, we will use the personal information we hold about you, including your purchase history, to contact you about products and services that may be of interest to you. This contact is usually by email, but in certain circumstances we may contact you by other methods, for example, we may call you if an item you were interested in purchasing is back in stock. If you do not wish to be contacted in this way, you can unsubscribe at any time using the link at the bottom of the email or update your preferences at www.anikeekina.com or contact our customer service.	The use of your data is for our legitimate interest to ensure that you receive information about goods and services that may be of interest to you.
h) We analyse contact details, purchase history, web browsing data and lifestyle data to tailor our marketing communications, website presentation and internet advertising to your preferences. For example, if you have viewed or purchased certain shoes, we may send you an email to tell you that they are now on sale as part of our internet advertising or display similar products.	The use of your information is for our legitimate interest to ensure that you receive information about goods and services that may be of interest to you.
i) If you contact our customer service team, we will use the personal data we collect about you to respond to your enquiries or information.	Providing your personal data for these activities is a contractual obligation. You are free to provide your data or not, but in the absence of the requested data, it will not be possible to complete or execute the contract and your requests.
j) When you call our customer service team, your call will be recorded for training and fraud prevention purposes.	The use of your data is necessary for our legitimate interest in providing appropriate training to our staff and for fraud prevention purposes.
k) We use the contact information you provide to communicate service announcements such as any changes to our Terms and Conditions or Privacy Policy, delivery updates or other non-marketing communications such as fraud prevention checks.	The use of your data is for our, legitimate interest to ensure that you receive information about our contract in place with you.

5. who will process your data?

Your personal data will be processed by the office staff of Schönberg Music Entertainment Germany GmbH, who have been specially trained and authorized for data processing. In the course of carrying out the data processing, the data may also be transferred to companies belonging to Schönberg 360° Group, of which Schönberg Music Entertainment Germany GmbH is a member.

Your personal data will also be transferred to third parties that we use to provide our services; these parties have been carefully vetted and provide a guarantee of compliance with the legislation governing the processing of personal data. These parties have been designated as data processors and carry out their activities in accordance with the instructions given by Schönberg Music Entertainment Germany GmbH and Schönberg 360° Group and under our control.

The third parties in question belong to the following categories: Bank operators, Internet providers, companies specialising in IT and telematics services; couriers; companies carrying out marketing activities, including social media organisations; companies specialising in market research and data processing; companies providing contact centre services; companies providing publishing and distribution services.

In some circumstances we may need to disclose or share your data without your consent, for example if we are required to do so by the police, courts or for other legal reasons. Your data may be transferred to police, judicial and administrative authorities for the purpose of investigating and prosecuting criminal offences, for the prevention of and protection against threats to public safety, to enable Schönberg Music Entertainment Germany GmbH to establish, exercise or defend a right in court, and for other reasons related to the protection of the rights and freedoms of others.

6 Data transfer outside the European Union

Some of the third parties listed in the previous paragraph "Who will process your data" may be located in countries outside the European Union, but still provide an adequate level of data protection, as an adequate level of protection is only ensured:

I. after the conclusion of specific agreements between Schönberg Music Entertainment Germany GmbH and these third parties, which contain safeguards and adequate guarantees for the protection of your personal data (so-called "standard contractual clauses", which have been approved by the European Commission); or

II. if the data transfer is necessary for the conclusion and execution of a contract between you and Schönberg Music Entertainment Germany GmbH (for the purchase of goods offered on our website, for registration on the website or the use of services on the website), or

III. for the administration of your requests.

7. how long do we keep your data?

We retain your personal data for a limited period of time in accordance with our data retention policy. The retention period will depend on the reason for processing your personal data. After this period, your data will be permanently deleted or otherwise irreversibly anonymised.

Your personal data is stored according to the following criteria: If you have purchased goods from www.anikeekina.com, we retain billing details until the end of the relevant billing period.

If you make a payment, we retain your payment details until the payment has been confirmed and the relevant administrative billing formalities relating to your right to cancel and the conditions applicable to disputing the payment have been completed;

If you provide us with your personal data in order to use the services of www.anikeekina.com, such as marketing communications, we will retain your data for this purpose until the service is terminated or until you cancel your subscription to that service;

If we use your personal data and browsing history to analyze your behavior in order to customize the website and display personalized sales offers to you, we will retain the data for analytical purposes until you ask us to delete it;

When we use personal data for market research and satisfaction surveys, we retain that data until you ask us to delete it.

If you contact our customer service team, we will retain any additional personal information you provide for your inquiry as long as you remain an active customer of www.anikeekina.com.

If you contact our customer service team, we may store the conversation for up to 3 months. Credit card details are not recorded as part of the call.

8. your rights

You have the right to request a copy of the data we hold about you (and we will provide this to you free of charge once we have confirmed your identity).

If you would like a copy of some or all of your personal data, please email or write to us using the contact details in this policy.

If we hold data about you, we will:

- give you a description of it

- tell you why we hold it

- tell you who it might be shared with

- tell you how long we will keep your data for

- if the data has not been provided by you, we will give you all available information, for example where the data came from

- tell you whether your data has been used for automated decision making

- Tell you whether the data is stored outside the European Economic Area and if so, what security measures have been taken to protect your personal data

You have the right to ask us to correct any inaccuracies in the personal data we hold about you and to stop us using your data until it is corrected. We want to ensure that your personal data is accurate and up to date, and we are happy to correct or remove any data that you believe is inaccurate.

If you have given us your consent to use your personal data for marketing purposes, you may withdraw this consent at any time by calling our customer service department, or by clicking "unsubscribe" in a marketing email. You may receive some further communications immediately after unsubscribing, but we will process your request as soon as possible.

You have the right to object to the processing of your personal data based on our legitimate interest at any time. You must explain the reasons for your request and allow us to consider and respond to your request.

You have the right to request that your personal data be deleted. Upon receipt and review of your request, it is our responsibility to immediately cease data processing and delete your personal data.

You have the right to receive a copy of your data that we process based on your consent or based on a contract with you, in a standard format. If you wish, we may share your data directly with a third party you have specified, where technically possible.

To exercise any of these rights, you can log in to your account, contact our customer service department at onlineservice@anikeekina.com or write to our Privacy Team at Schönberg Music Entertainment Germany GmbH, Am Kaiserkai 69, 20457 Hamburg, Germany.

To ensure that our users' data is not misused or used unlawfully by third parties, we ask you to confirm your identity before executing your request.

SECURITY

We protect your personal information through targeted technical and organizational security measures designed to prevent it from being used unlawfully or fraudulently.

In particular, we use security measures that ensure encryption or pseudonymization of your data, the confidentiality, integrity and availability of your data, as well as the resilience of the systems and services that process it and the ability to recover data in the event of a data breach. In addition, Schönberg Music Entertainment Germany GmbH carries out tests, checks and regular investigations into the effectiveness of the technical and organizational measures in order to ensure continuous improvement of process security.

10) CHANGES TO THIS NOTICE

We periodically review our Privacy Notice to reflect changes to our services and privacy practices. The last update to this privacy notice was made on August 20, 2020.

HOW THIS INFORMATION MAY BE USED

Whenever you provide us with your personal information on the data entry forms you complete, in any relevant terms and conditions and on pages or emails that link to the data entry forms, we will use it in accordance with applicable data protection laws and for the purposes set out in this policy.

When you use our services:

When you use any of our Services, register for or attend one of our events, set up, view or change your account information, or contact your personal shopper or a member of our customer service team, we collect your personal information. Your information is primarily used to provide the products, services or information you have requested and to provide you with a personalized shopping experience. We store the information you provide and may use it for a variety of purposes, including:

(i) accounting, billing, reporting and auditing;

(ii) credit reporting and credit checks;

(iii) authentication and identity verification;

(iv) credit, debit or other payment card verifications and checks;

(v) debt collection;

(vi) protection, security, health, education, administrative and legal purposes;

(vii) Data matching and deduplication, statistical and market analysis, and marketing information;

(viii) advertising and marketing for us, our Group and third parties;

(ix) systems development, testing and maintenance;

(x) studies, research and development;

(xi) customer surveys;

(xii) customer support and assistance in future dealings with you, for example by ascertaining your requirements and preferences;

(xiii) to the extent required by law or in connection with legal proceedings or disputes; and (iv) any other use set forth in the Terms of Use for our Services. For these purposes, we may disclose your information to one or more of the other organizations listed in the "With Whom We Will Share Your Personal Information" section.

Stored payment card information will only be shared with our payment partner and not with other third parties, and will only be used to process your order through our payment partner's systems. We may also use your personal information to send you marketing updates as described in the next section.

Tracking how our online services are used:

We involve third parties to collect and share information from many visitors to our online services and analyse it to build a picture of how people use our websites. This helps us to improve the services we offer. We may also share anonymous statistics about visitors with other reputable organisations, but the information we provide will not include details that would enable these organisations to identify you. For more information on how we use cookies, please read our Cookie Policy.

Customizing our online services and ad targeting:

We may use the information you give us about yourself and the information we collect through cookies when you use our online services to build a picture of your interests.

We may then use this information to ensure that you do not miss out on offers and information that may be of interest to you when you receive marketing communications and when you visit our websites or use our online services. This information may also be used by our advertisers and by third party networks to promote our own or third party products and services when you visit third party websites and online services. This is called ad targeting or interest-based advertising. For more information on how to opt-out of ad targeting or interest-based advertising, please see our Cookie Policy.

Testimonials:

When you provide feedback to us, we may use it to improve our services and we may publish it online or offline to promote our business and services. We will ask for your permission before we publish it.

Comments and reviews on our online services:

If you choose to comment or provide feedback on a blog or article about our services, we may publish your comment online or offline to promote our company and services. We will collect your name or username, which will be displayed alongside your comment and your email address, which will not be published but which we may use to contact you regarding your comment.

Social Media:

If you follow or interact with us on any of our pages on social media platforms such as Instagram, Facebook, Twitter and Google+, the information you provide will be subject to that third party's privacy policy and this Privacy Policy.

Direct Marketing:

For information on how we may conduct marketing on your behalf, please refer to the "Marketing Opt-In and Opt-Out Clauses" section.

Customer Surveys:

From time to time, we may ask you for your opinion about our services and the products you have purchased through our services. When we conduct research or surveys, we may use cookies and combine the information collected by those cookies with your responses.

WITH WHOM WE WILL SHARE YOUR PERSONAL INFORMATION

We will share your information with other companies in our group who may use it for their own business purposes in accordance with their respective privacy policies. These purposes may include financial reporting and analysis, strategic planning, developing customer segmentation and metrics to provide a consistent view of our customer base, research and analysis to help us find the right products and make better product recommendations in the future, more effective targeting of our marketing campaigns, creating inspirational content and editorial features, developing new products and working with designer brands. If you have expressly consented to this type of use, your data will also be used to provide more personalised marketing by telephone, post, email, SMS or any other means (electronic or otherwise).

From time to time, we may engage third parties to provide information about you or collect personal information on our behalf. We may also share or match your information with third parties for the purpose of providing them with products, services or information you have requested or for interest-based advertising. We may share your information with one or more of the following organizations: (i) data processing companies, mail order companies and other third party service providers working on behalf of our group; (ii) advertising agencies and other advertising intermediaries; (iii) credit reference or fraud prevention agencies who may record such information; (iv) students and universities for research purposes and other research and development organisations; (v) regulatory, government and law enforcement agencies such as the police.

From time to time we receive requests from government agencies, the police and other law enforcement agencies. Where this is the case and there is a reasonable legal basis for us to provide your personal data, we will pass it on to the requesting organisation.

We collect information about website traffic, sales, wish lists and other commercial information that we may share with third parties, but this information will not contain details that could identify you personally.

WHERE WE PROCESS YOUR PERSONAL DATA

When we use your data as described in this statement, it may also result in the transfer of your data outside the European Economic Area (EEA). In doing so, we will ensure that appropriate measures are taken to protect your personal data and your rights. By providing us with your personal data, you consent to us transferring, storing and processing your data outside the EEA. Governments in certain countries, such as the United States, have broad powers to access data for security, crime prevention and detection, and law enforcement purposes.

OPT-IN AND OPT-OUT MARKETING CLAUSES

We offer you the opportunity to receive news and updates, which we will discuss with you by phone or live chat, or send to you by email, SMS and/or direct mail, as you prefer. This includes notifications of new products, features, enhancements, special offers, upgrade opportunities, competitions, events of interest and one-off marketing promotions. You may opt out of receiving these updates if you wish.

We or our business partners may also ask you if you would like to receive marketing notifications when you participate in a promotion or attend an event hosted or sponsored by us. Other companies in our group may also share your personal data with us for marketing purposes.

Marketing communications to which you subscribe will only be sent by our group.

You have the right to ask us not to use your personal data for marketing purposes. We will always offer you the opportunity to unsubscribe from any service or update you subscribe to if you change your mind. Whenever you are contacted by us via direct marketing, we will tell you how to unsubscribe or you can do so by emailing us at onlineservice@anikeekina.com.

If you tell us that you do not want direct marketing, we will continue to contact you to provide you with the products and services you have requested.

PROTECTION OF YOUR PERSONAL DATA

We will take reasonable precautions to ensure the security, integrity and confidentiality of the information you provide to us. We have implemented technology and security policies designed to protect the personal information we hold about you. We also follow the security instructions required by applicable data protection laws. These include the storage, use and disclosure of the information you provide to us and measures to prevent unauthorised access or use. When you place an order or access your account information, we use Secure Socket Layer (SSL) encryption, which encrypts your information before it is sent to us to protect it from unauthorized use.

HOW WE MAY MAKE CHANGES TO THIS PRIVACY STATEMENT

We may update this Privacy Policy from time to time, so you should review it each time you give us personal information or use our websites.

If you need more information, please contact our Privacy Officer at onlineservice@anikeekina.com.

COOKIE POLICY

What is a cookie and what is it used for?

A cookie is a small file that is sent to your browser and stored on your device when you visit a website such as www.anikeekina.com ("the Website"). Cookies enable the Website to operate efficiently and improve its services, in addition to providing information for statistical or promotional purposes, in particular to personalise your navigation experience by remembering your preferences (e.g. the language and currency you set, to recognise you on your next visit, etc.). What cookies do we use and for what purpose? Our website uses different types of cookies and similar technologies, each of which has a specific function. The table below explains them.

Type of cookie function

1. navigation cookies

From the first access, these cookies allow the website to function correctly and allow you to view content on your device by recognizing the language and market of the country from which you have connected. If you are a registered user, you will be recognized and will be able to access the services offered in the designated areas. Navigation cookies are technical cookies and are needed for the website to function.

2. functional cookies

These cookies allow you, at your express request, to be recognised when you access the website at a later date, so that you do not have to enter your data each time (e.g.: "Save password?").

If you have placed items in your shopping basket and closed the session without completing the purchase and without removing these items, these cookies will allow you to continue your purchase the next time you access the website (within a limited period of time) and find the same items that have already been selected.

Functional cookies are not essential for the functioning of the website, but they improve the navigation quality and experience.

3. analytical cookies

These cookies are used to create statistical analyses about the navigation methods of the users of our website. Schönberg Music Entertainment Germany GmbH treats the results of these analyses anonymously and for statistical purposes only when the service provider uses the cookies to connect to the browser or other devices used to navigate the website.

The Website uses certain third-party services that install their own cookies completely independently.

Proprietary and third-party marketing and profiling cookies.

These cookies are used to create user-related profiles, to send advertising messages that correspond to the preferences shown during your visit, or to improve your navigation experience: As you navigate our website, these cookies are useful to show you products that interest you or are similar to those you have viewed. Third-party cookies are those sent by our trusted third-party vendors. These cookies allow you to take advantage of our commercial offer on other affiliated websites (retargeting). With third party cookies, we have no control over the information provided by the cookie and we do not have access to this data. This information is fully controlled by third party cookies as described in their respective privacy policies.

4. social network cookies

These cookies are needed to allow your social media account to interact with our website. For example, they are used to express your appreciation and share it with your friends on social networks. Social network cookies are not needed for navigation.